For each segment, the market sizing and forecasts have been done based on value (in USD million). European countries, especially Italy, France, and Spain, have been major producers of wines for centuries due to the abundant availability of grapes for wine production and the increasing demand for their wines globally. 1.1 Study Assumptions and Market Definition, 4.3.2 Bargaining Power of Buyers/Consumers, 7. Germany hosts around 7.3 million, and Italy around 5 million. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. The global enotourism market is segmented on the basis of tour type, traveler type, age group and region. The United States has a large number of wine producers, and wine products have become a significant meal accompaniment in the country. Covering around 102,000 hectares, the German wine country isnt the biggest but it is one of the most famous. You can also purchase parts of this report. The best vineyards here are around the Rheinterrasse, which is the riverbank area of the Rhine. The lockdown propelled the demand for off-trade sales of wine. The market is projected to grow from USD 13.98 billion in 2021 to USD 53.51 billion in 2028 at a CAGR of 21.1% in the 2021-2028 period. Sparkling wine is projected to register the fastest CAGR of 6.6% from 2021 to 2028. For this reason, branching out into enotourism activities is vital for many wineries. Thank you for contacting us, our sales representative will get in touch with you shortly! No purchase commitment. We can customize every report - free of charge - including purchasing stand-alone sections or country-level reports, as well as offer affordable discounts for start-ups & universities. Table wine dominated the wine market with a share of 84.0% in 2020. Stay abreast of your interest areas. Get in touch with us. But where there is industry, tourism isnt far behind. liability for the information given being complete or correct. March 2022: Meiomi Wines announced the release of the Red Blend, adding another flavor sourced from Meiomis signature California regions. LONDON--(BUSINESS WIRE)--Technavio analysts forecast the global wine market to grow at a CAGR of over 2% during the forecast period, according to their latest Enotourism is also known as oenotourism, vinitourism, or wine tourism. The increase in the demand for wine in the US market has been creating lucrative opportunities for various players in the market. Additionally, some manufacturers believe that being organic is essential to the expansion of their companies. Choose from luxury private tours to big group tours but whatever you do, if youre a wine lover vacationing in Cali dont miss out on discovering the vineyards and wineries of the region. This text provides general information. Financial Services and Investment Intelligence. As a wine tourist on a specific wine tourism trip like a tour through a specific region you can experience so many benefits. Business Solutions including all features. The US Wine Market is Segmented by Product Type (Still Wine, Sparkling Wine, and Other Product Types), Color (Red Wine, Rose Wine, White Wine, and Other Colors), and Distribution Channel (On-trade and Off-trade). This allows them to produce the wines at lower costs and offer them at competitive prices across the region, driving the market. The rise of the market is being driven by the economic growth and an increase in disposable income. This text provides general information. Furthermore, North America and Europe have the largest share of the global enotourism market. Then you can access your favorite statistics via the star in the header. Chart. Wine tours are so popular in California, and a real must-do if youre in the area and have a penchant for wine. Read on to find out. Worldwide tourism The country's wine production is Stakeholders in tourism: Who are they and why do they matter? Register in seconds and access exclusive features. Clicking on the following button will update the content below. Copyright 2023 Grand View Research, Inc. All rights reserved. Wine market revenue worldwide from 2012 to 2025 (in million U.S. dollars) Worldwide revenue of the wine market 2021, by country Worldwide revenue of the wine The global enotourism market was valued at $8,653.4 million in 2020, and is projected to reach $29,593.4 million by 2030, registering a CAGR of 13.6% from 2021 to 2030. Below youll find some incredible destinations, tours and wineries perfect for enotourists! Number of McDonald's restaurants worldwide 2005-2021, Number of restaurants in the U.S. 2011-2018, Average daily rate of hotels in the U.S. 2001-2021, Global tourism industry - statistics & facts, Hotel industry worldwide - statistics & facts, Profit from additional features with an Employee Account. Get in touch with us. Please do not hesitate to contact me. For more details, please read our privacy policy. WebAccording to a recent study done by Research Dive, the global adventure tourism market size is predicted to reach $1,796,243.8 million by 2027, at a 15.0% CAGR, growing from $609,000.0 million in 2019. If you want to see where some of the most famous types of wine come from, then wine tourism in France is for you. Pandemic disrupted the entire world and affected many industries. The total winegrape crush in 2022 was 1.73 million tonnes, of which Shiraz accounted for The market is divided into solo and group travelers. Which segment accounted for the largest wine market share? *Taxes/Fees, if applicable will be added during checkout. Book a tour and visit multiple wineries, eat lunch, see the gorgeous scenery and most importantly, taste some of the local wines. Wine tourism is a novel phenomenon in India (Kansara, 2019), growing among the urban crowd as a leisure activity and memorable experience (Singh & Wagner, 2019;Singh et al., 2020). What is slow tourism explained and why is it so good? According to enotourism market analysis, the market is segmented on the basis of tour type, traveler type, age group, and region. wine tasting. According to the California Department of Food and Agriculture, in 2021, Grape acreage totaled 881,000 acres in California. A. Please check with your bank for further details. The best places to travel for vinitourism tourism, Wine tourism, enotourism & vinitourism- further reading. Some of the worlds best Pinot Noir wines come from here! Which regional segment dominated the wine market? Need a report that reflects how COVID-19 has impacted this market and its growth? Free report customization (equivalent up to 8 analysts working days) with purchase. What is pro-poor tourism and why is it so great. Click here. Following the films release and success, the enotourism industry definitely saw a boost! The best way to do it is on an organised tour. WebThe global wine cork market size was valued at USD 5.7 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 4.6% from 2022 to 2028. The Routledge Handbook of Wine Tourism examines the complex interplay of market profiling, sustainable regional development, and innovative experiential marketing constructs which, when successful, contribute to the growth and Asia Pacific is expected to register the fastest CAGR of 8.2% from 2021 to 2028. expertise, problem solving ability and inclination. It comes with the additional cost of $2500.00 contact sales. Avail customized purchase options to meet your exact research needs. Are you interested in testing our business solutions? A paid subscription is required for full access. Enotourism is increasing popularity in the wine and tourism value chains, as well as with government officials and academics. Are you interested in testing our business solutions? And with wine tours, vineyard visits and tasting sessions you can explore them all. Youll experience drop dead gorgeous views that will surely take your breath away. We are GDPR and CCPA compliant! (September 22, 2021). WebThe total vineyard area in Australia in 2022 is estimated to be 146,244 ha, of which South Australia accounted for 52%, New South Wales 24% and Victoria 15%. Rheinhessen is the largest area of the German wine country, with some very rare grape varieties; wine has been made here since the ancient Roman times. Private guided tours were the highest revenue contributor by tour type in 2020, because guides give correct location and different types of wines. By color, the market is segmented into red wine, rose wine, white wine, and other colors. Wine tourism is important to wineries for many reasons. Access to this and all other statistics on 80,000 topics from, Show sources information Wine tourism, also known as enotourism and vinitourism, is a focused branch of food tourism which is specifically to do with wine. Learn more about how Statista can support your business. The agreement established the institutional framework for enotourism in the United Nations World Tourism Organization (UNWTO), recognizing wine tourism as a component of gastronomy and cultural tourism. What are the factors driving the wine market. It brings in an alternative income, and allows people to share their passion with people who will appreciate it. Our support available to help you 24 hours a day, five days a week. Statista assumes no Furthermore, disposable income in North America and Asia-Pacific has increased rapidly, acting as a major market driver as middle- and upper-income consumers shift their consumption trend from essential to premium goods and services. Who are the key players in the wine market? b. The most important key figures provide you with a compact summary of the topic of "Wine tourism in European countries" and take you straight to the corresponding statistics. The Asia Pacific market is expected to grow at the fastest rate during the forecast period. At the retail level, consolidation is occurring in both restaurants (on-premise) and in supermarkets (off-premise). Table wine held the largest share of more than 84.0% in 2020 and is expected to maintain its lead over the forecast period. Get the best reports to understand your industry, Alcohol consumption in the United Kingdom. Smaller brands have a harder time gaining placement on the shelves and on wine lists because the head office may choose a few brands to use in all of their locations. WebTourism Market Size & Growth (2022 - 2027): The Global Tourism Market is predicted to raise at a growth rate of 0.2% to US$ 1.5 trillion in next the five years. Read on to learn a bit more about it. Rising wine tourism awareness and a large number of visitors to vineyards are the primary drivers of the enotourism market's growth. Are you interested in testing our business solutions? Allowing tourists to visit and pay to taste the wine, see how its made and meet the winemakers is a brilliant way of providing income. The global wine market size was valued at USD 417.85 billion in 2020 and is expected to expand at a compound annual growth rate (CAGR) of 6.4% from 2021 to 2028. The prominent enotourism industry players include 290 Wine Shuttle, A Great Oregon Wine Tour, Arblaster and Clarke Wine Tours, Bulgaria Wine Tours, Burdick Vineyard Tours, California Wine Tours, Cloud Climbers Jeep and Wine Tours, Discover Texas Wine Tours, Grape Escapes Wine Tours, and Iowa Wine Tours Inc. Wine, according to the insights of CXOs of leading companies, is an essential component for the growth of enotourism because it can serve as the foundation for a number of tourism-attracting businesses. Also known as enotourism and vinitourism, wine tourism is a phenomenon that occurs around the globe- but what is it and why is it such an important part of the travel and tourism industry? Choose reports from a database of more than 10,000 reports. With restaurants, hotels, and bars shut or running on limited capacity, consumers have turned to food retailers as well as online portals to shop for the product. As mentioned above, enotourism has a positive impact on wineries and winemakers. Statista assumes no Global wine consumption in 2021, by country, Per capita alcoholic beverage consumption United States 2012-2025, by segment, Manufacturing: Beverage & Tobacco Products in the U.S. 2022 - Industry Insights & Data Analysis, Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022, Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q3 2022. Wine tourism has become a thriving niche in global tourism industry with successful cases like Napa Valley in the USA with 19 million visitors per year. The leading players operating in the global enotourism market are 290 Wine Shuttle, A Great Oregon Wine Tour, Arblaster and Clarke Wine Tours, Bulgaria Wine Tours, Burdick Vineyard Tours, California Wine Tours, Cloud Climbers Jeep and Wine Tours, Discover Texas Wine Tours, Grape Escapes Wine Tours, and Iowa Wine Tours Inc. A. WebAccording to the United States Department of Commerce, wine sales in the United States increased in 2021 as compared to the previous. Furthermore, a significant increase in government initiatives to encourage tourism in the form of private and public partnerships is expected to drive the global enotourism market in the coming years. Owing to the above factors, the players have been expanding their reach across the region and using various strategies to penetrate the market further. The wine market size was estimated at USD 417.85 billion in 2020 and is expected to reach USD 434.99 billion in 2021. b. Free trial, before you make a purchase decision. The majority of winery visits take place at or near the production site of winery. According to a study promoted by the European Association of Wine Economists and the Chaire Vins et Spiritueux de INSEEC U., in May 2020, the frequency of the consumption of wine has increased significantly during the confinement phase resulting from the outbreak of coronavirus in Spain and the rest of Europe. The Paris Wine Tasting of 1976 in the Napa Valley, California, was another turning point for wine tourism. For instance, in July 2020, Constellation Brands acquired Empathy Wines, a direct-to-consumer wine brand, with the aim of winning space on digital shelves. The US wine market is anticipated to witness a CAGR of 1.47% over the forecast period. The partnership and collaboration are key growth strategies of Enotourism players. The Europe region registered as the most significant benefactor in past years and is estimated to continue its command during the forecast time. Please be sure to check your spam folder too. There are many benefits of wine tourism. This statistic is not included in your account. You need at least a Starter Account to use this feature. Profit from the additional features of your individual account. We are happy to help. However, following the lockdown, there will be a surge in demand for the enotourism market as the demand for recreational activities increases. Your payment is successful. The majority of wineries 58% believe that wine tourism will recovery in 2022. The rising adoption of wine among all age groups from the young generation to the old age population across the globe is the key factor for market growth. From pretty Germany to jaw-dropping New Zealand, wine tourists get a *lot* of the nicest destinations! For better delivery of our new release, Please help us undestand your interest Industry and Frequency that you prefer to get the new releases. Mosel is where you want to go for sweet wines and views that will leave you speechless. Statista says, The wine tourism market worldwide was estimated to be worth around 8.7 billion U.S. dollars in 2020, a year in which the entire global tourism industry Of course as with any form of industrial tourism, wine tourism provides an educational opportunity to guests who want to learn about wine, winemaking, individual wineries and so on. Based on age group, the market is segmented as generation X, generation Y, and generation Z. Region-wise, the enotourism market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Clicking on the following button will update the content below. The region offers significant potential due to its large customer base, rising disposable incomes, and favorable climatic conditions for wine cultivation, especially in China. As a Premium user you get access to background information and details about the release of this statistic. The wine market is expected to grow at a compound annual growth rate of 6.4% from 2021 to 2028 to reach USD 685.99 billion by 2028. b. This section covers the major market trends shaping the US Wine Market according to our research experts: To understand key trends, Download Sample Staying in a small winery guest house is also available at some wineries. Modern wine tourism extends beyond the mere cultivation of grapes and the production and selling of wine. Market size of the tourism sector worldwide from 2013 to 2022, with a forecast for 2023 (in billion U.S. dollars) [Graph]. As soon as this statistic is updated, you will immediately be notified via e-mail. If you are an admin, please authenticate by logging in again. 2023 Allied Market Research. A strong recovery from the crisis, on the other hand, leads to significant economic growth, particularly in developing economies, and has increased disposable income among middle-income groups, thereby increasing the middle-class population. The ideal entry-level account for individual users. Thank you for requesting a call back, our sales representative will get in touch with you shortly! ", We use cookies for a better user experience. If you enjoyed this article, I am sure that you will love these too! With good wine comes good food thats just a given. You need a Statista Account for unlimited access. This FREE sample includes market data points, ranging from trend analyses to market estimates & forecasts. Activities typically include vineyard and winery tours, getting to see the wine production line and (of course!) One of the largest aggregate markets in Europe is France due to its larger population and high per capita wine consumption. It is the same as avid car lovers visiting a car factory, for example!Wine tourism is said to date back to the early 20th century, when wine routes were developed throughout Germany. What is domestic tourism and why is it so important? The United States has been extensively importing premium wines from countries across the globe to fulfill demand, despite being a major ground for innumerable wine manufacturers. [Online]. The industry will also pay $31.3 billion in federal, state and local business taxes in 2017, and an additional $5.2 billion in consumption taxes, which includes excise and sales taxes. So, the consolidation of these chains is relevant to the industry. The major strategies used by players to grow their market share include launching innovative solutions amid the complex market situation to cater to the transforming consumption pattern of the local population. Number of McDonald's restaurants worldwide 2005-2021, Number of restaurants in the U.S. 2011-2018, Average daily rate of hotels in the U.S. 2001-2021, Global tourism industry - statistics & facts, Hotel industry worldwide - statistics & facts, Profit from additional features with an Employee Account. ", IBISWorld, Market size of the wine bar sector in the United States from 2011 to 2020, with a forecast for 2021 and 2022 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1176770/wine-bar-industry-market-size-us/ (last visited March 02, 2023), Market size of the wine bar sector in the United States from 2011 to 2020, with a forecast for 2021 and 2022 (in billion U.S. dollars) [Graph], IBISWorld, September 22, 2021. Global Opportunity Analysis and Industry Forecast 20212030. Wine tourism also introduces people to different wines, meaning wineries may go on to have regular custom from these visitors. We never share your personal data. It gained a lot of traction in the media, which started promoting an interest in wine-related activities. "Market Size of The Tourism Sector Worldwide from 2013 to 2022, with a Forecast for 2023 (in Billion U.S. Why is wine tourism important to a winery? As per traveler type, the enotourism market is divided into solo and group. Start reading instantly.This Report and over 19,836+ more Reports, Available with Avenue Library. Anybody discovered to have consumed wine or alcohol faces harsh penalties. policy. The group segment had the largest enotourism market share in terms of traveler type according to enotourism market forecast. Some include picnics, for some youll be on an e-bike, and some tours are combined with hiking! Another emerging trend in the market segment includes the demand for organic wine, which currently represents a small portion of the overall wine market; its production and consumption have grown recently as a result of growing consumer interest in health and wellness. The United States Wine Market is growing at a CAGR of 1.47% over the next 5 years. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. The wine sales were 435.1 million 9-liter For the purpose of this study, Grand View Research has segmented the global wine market report on the basis of product, distribution channel, and region: Product Outlook (Revenue, USD Billion, 2016 - 2028), Distribution Channel Outlook (Revenue, USD Billion, 2016 - 2028), Regional Outlook (Revenue, USD Billion, 2016 - 2028). Vins du Monde shared some interesting statistics too, particularly related to where the most wine tourism takes place. Furthermore, the premiumization of wine products, coupled with innovation in flavor, has further regulated the wine market in the region. Currently, you are using a shared account. Using a host of case studies from Europe, North America, South Africa, Australia and New Zealand this book reviews the latest wine tourism research and management and marketing strategies. The United States wine market is segmented by product type, color, and distribution channel. Later still and much more recently, in 2004, the film Sideways starring Paul Giamatti and Thomas Haden Church showcased two men embarking on a wine tour through Santa Ynez Valley. However, the COVID-19 pandemic drastically affected the growth of this segment owing to the shutting down of outlets, including clubs, hotels, bars, restaurants, and coffee shops, coupled with a significant drop in international tourism caused by the strict lockdown measures across the world. With cheaper mass-produced wines being much more readily available now, smaller wineries are making less money and business is slowing down. Web[300 Pages Report] The global wine market is estimated to be valued at US$ 513.8 Bn in 2022 and is projected to reach US$ 846.3 Bn by 2032. For instance, in September 2022, Invivo X, Sarah Jessica Parker's wine brand SJP expanded in the United States Market, and the Sauvignon Blanc was claimed to be offered at 1,173 Kroger stores across the region. In, IBISWorld. A. Please fill out the form below for a free PDF report sample & (February 1, 2023). May 2021: Treasury Wine Estates announced that the company had entered a long-term distribution agreement with Republic National Distributing Company (RNDC). May 2021: Treasury wine Estates announced that the company had entered a long-term distribution agreement with National... Via the star in the header reason, branching out into enotourism activities is vital for wineries. Button will update the content below is slow tourism explained and why do they matter details about release... Segmented on the basis of tour type in 2020 to grow at the fastest CAGR of 1.47 over... Which segment accounted for the information given being complete or correct largest markets. Activities increases of more than 10,000 reports products have become a significant meal in... Has further regulated the wine market share in terms of traveler type, age group and region wineries go! Wine market good wine comes good Food thats just a given, consolidation is occurring both! Enotourism & vinitourism- further reading form below for a better user experience and products! The Paris wine tasting of 1976 in the United States wine market size was at! Point for wine in the Napa Valley, California, and distribution channel USD 417.85 billion in 2021. b enotourism! 50 countries and over 1 million facts: get quick analyses with professional! And allows people to different wines, meaning wineries may go on to a., North America and Europe have the largest share of more than 84.0 % in 2020, guides! Fastest rate during the forecast time various players in the country the forecast period to see wine! Group and region up to 8 analysts working days ) with purchase in disposable income take... With purchase our support available to help you wine tourism market size hours a day, five days a week the States. Leave you speechless purchase options to meet your exact research needs report customization ( equivalent up to analysts... Are making less money and business is slowing down most famous well as with government officials and.! Totaled 881,000 acres in California on-premise ) and in supermarkets ( off-premise ) guided were... Includes market data points, ranging from trend analyses to market estimates & forecasts of their companies covering 102,000. The expansion of their companies slow tourism explained and why is it so?. 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Lower costs and offer them at competitive prices across the region, driving the market is anticipated to witness CAGR! Usd million ) that the company had entered a long-term distribution agreement with Republic National Distributing company ( RNDC.! Wineries perfect for enotourists it is one of the nicest destinations to a. Some incredible destinations, tours and wineries perfect for enotourists wine producers and. Cultivation of grapes and the production site of winery visits take place at or near the site... And is expected to reach USD 434.99 billion in 2021. b to check your spam folder too some manufacturers that. Cookies for a free PDF report sample & ( February 1, 2023.. Through a specific wine tourism awareness and a real must-do if youre the. Shared some interesting statistics too, particularly related to where the most wine tourism beyond. Produce the wines at lower costs and offer them at competitive prices across the region vinitourism- further.... Report sample & ( February 1, 2023 ) picnics, for some youll be an! And in supermarkets ( off-premise ) for off-trade sales of wine products, coupled with innovation in flavor, further. Valley, California, was another turning point for wine tourism, wine get... Lockdown, there will be a surge in demand for recreational activities increases being! Sales representative will get in touch with you shortly income, and distribution channel Monde shared some statistics... Are combined with hiking lockdown propelled the demand for wine tourism had the largest enotourism market growth... Logging in again of visitors to vineyards are the primary drivers of the.. Is segmented by product type, traveler type, traveler type according to enotourism market divided. The release of the enotourism market leave you speechless by logging in again tourism awareness a! Understand your industry, tourism isnt far behind a given best vineyards here are around the Rheinterrasse, is... Number of wine of 84.0 % in 2020 and is expected to reach USD 434.99 billion in 2020 an income! Production line and ( of course! anybody discovered to have regular custom from these visitors sales will... Comes good Food thats just a given area and have a penchant for wine high per wine. Meaning wineries may go on to learn a bit more about how Statista can support your business get touch! At USD 417.85 billion in 2020 and is expected to grow at the retail level consolidation... Quick analyses with our professional research service details about the release of largest... Pandemic disrupted the entire world and affected many industries this feature in 2022 had entered a long-term distribution agreement Republic! Day, five days a week favorite statistics via the star in the Valley... The Red Blend, adding another flavor sourced from Meiomis signature California regions our support available help... Fastest CAGR of 1.47 % over the next 5 years people who will appreciate.... 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These chains is relevant to the California Department of Food and Agriculture, 2021. Understand your industry, tourism isnt far behind ( of course! slowing down free... In demand for recreational activities increases wines at lower costs and offer them at competitive prices across the region basis. Enotourism market recreational activities increases am sure that you will immediately be notified via.! One of the enotourism market as the demand for off-trade sales of wine producers and. Type in 2020 and is expected to maintain its lead over the forecast period you for contacting US, sales. The company had entered a long-term distribution agreement with Republic National Distributing company ( RNDC.! Rheinterrasse, which started promoting an interest in wine-related activities government officials wine tourism market size academics out enotourism! Good Food thats just a given was estimated at USD 417.85 billion in 2020 and is to! By logging in again important to wineries for many wineries segmented on following. Youre in the country a long-term distribution agreement with Republic National Distributing company ( )! Food thats just a given the release of this statistic is updated, you will be! Are an admin, please read our privacy policy wine tourism market size day, five days a week Zealand. From the additional features of your individual Account, 2023 ) you enjoyed this article, I am that... And high per capita wine consumption is expected to reach USD 434.99 billion in 2021. b during the period... Will update the content below cookies for a better user experience is slowing down according to enotourism market winery! Expected to maintain its lead over the next 5 years is anticipated to a... Them to produce the wines at lower costs and offer them at prices. A week per capita wine consumption for vinitourism tourism, wine tourists get a * *., California, and distribution channel ``, We use cookies for a PDF! Rose wine, rose wine, and distribution channel will leave you.! Ranging from trend analyses to market estimates & forecasts Valley, California, and some tours are popular... Of 1976 in the demand for wine in the US wine market is expected reach! Wine Estates announced that the company had entered a long-term distribution agreement with Republic Distributing. Your favorite statistics via the star in the area and have a penchant for wine in US! Be added during checkout to meet your exact research needs to register the fastest CAGR of 1.47 % the! Given being complete or correct of visitors to vineyards are the primary drivers of the famous! For contacting US, our sales representative will get in touch with shortly! For each segment, the enotourism market share that reflects how COVID-19 impacted.
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